Introducing liu&jiu: East in Everyday Life
liu&jiu is an independent womenswear brand focused on light, everyday Chinese-inspired style.
Our Chinese name, “陆陆与玖玖”, echoes the blessing “六六顺遂,久久相伴” (liù liù shùn suì, jiǔ jiǔ xiāng bàn) — a wish for smooth journeys and long-lasting companionship. For us, this meaning is not only a beautiful phrase. It also reflects what we hope our pieces can become: clothing that naturally accompanies you through workdays, dates, travels, and everyday moments in the city.
A lighter way to wear Eastern aesthetics
We love Eastern aesthetics, but we do not believe they should only belong to formal occasions. Traditional Chinese clothing has its own unique charm, yet in modern daily life, it can sometimes feel too ceremonial or difficult to style.
That is why liu&jiu focuses on a lighter, softer, and more wearable interpretation of Chinese-inspired fashion — pieces that feel relaxed, feminine, and easy to pair with your everyday wardrobe.
Traditional details, made for daily life
From delicate frog buttons and halter silhouettes to bamboo-inspired details, embroidery, butterfly motifs, and peony elements, our pieces bring Eastern details into silhouettes made for modern everyday wear.
A frog button can carry a quiet sense of elegance. Bamboo represents grace, resilience, and calm strength. Butterflies suggest freedom and lightness. Peonies express romance, abundance, and confidence in Eastern aesthetics.
These traditional stories do not need to feel heavy. They can live quietly in a small button, a piece of embroidery, or a subtle detail on a garment — simple, soft, but memorable.
Designed to feel natural
At liu&jiu, we believe Chinese-inspired style should not be reserved only for festivals, photoshoots, or special occasions.
It can be paired with jeans, skirts, sandals, or a soft cardigan. It can feel natural on the street, in a café, at the office, on campus, or while traveling.
No need to dress up too much.
No need to make it feel overdone.
Eastern aesthetics can simply become part of what you wear every day.
Our first collection is here
Our first selection brings together light New Chinese-style tops, skirts, and sets designed for daily wear. Each piece is chosen with attention to comfort, fit, styling versatility, and subtle Eastern-inspired details.
We hope you find something that feels special, but still easy to wear.
East in everyday life.